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New Thinking / Design Thinking

Think outside the box

"You can analyse the past, but you need to design the future" Edward de Bono.  Design Thinking is an interesting concept. It has somehow got stuck within the realms of graphic design.  


What is Design Thinking?
I like the definition: Design thinking is about combining existing things in new ways to deliver value.

What do you think Design Thinking is?

Susan

22 April 2009 |

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Comments

Rotkapchen

Design Thinking conversation: http://twurl.nl/y5px4o Defined: http://twurl.nl/lvlrry Tracking: http://twurl.nl/c2xq7s

Posted by: Rotkapchen | 22 April 2009 at 01:11 AM

Peter Thomson

In terms of the work of the De Bono Institute it would seem that Design Thinking is: "Applying the tools of creativity to solve problems in a way that focuses on the needs of the end-user."

Posted by: Peter Thomson | 22 April 2009 at 08:48 AM

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